A Trusted Sales and Distribution Partner for Brands and Retailers in Nigeria
Trade With Africa (TWA) is an established distributor that partners with brands, sub-distributors and retailers that want to succeed in the Nigerian fast-moving consumer goods (FMCG) market.
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ABout Us

Our Values

Trade With Africa is a fast-growing company with extensive local and international network, providing access to new opportunities in the African markets for brands and suppliers. We work with FMCGs brands as their sales and distribution partner in the Nigerian market, putting their products on the shelves of retailers and sub-distributors across Nigeria. Our focus on nurturing brands; whether new or established and our team of passionate people that operate with transparency, honesty and respect are the values that sets us apart from competitors.

Our Difference

We supply Nigerian retailers and sub-distributors with a range of fast-moving consumer goods (FMCG) across grocery( dry chilled and frozen), technology and personal care industries. We provide an end-to-end solution that enhances the reach and exposure of brands in the market. Our services include managing the entire process from importation, distribution and warehousing, marketing and brand management. We do more than simply manage brands, we grow them through strong local relationships and smart strategies. We also have a successful B2B inventory procurement arm of the business handling sales to informal retailers and SMEs, last mile delivery and customer service, ensuring further reach of your brand.

What we do

Through an established global trading network, TWA actively sources consumer products in the grocery, health and beauty, stationery, electronics, household and general merchandise sectors for retailers and sub-distributors.. Our experience importing into Nigeria means we can manage every stage of the process quickly and efficiently. We also maintain full compliance with all relevant import laws and regulations, for your peace of mind.
We have invested heavily in infrastructure that improves our ability to store, transport and deliver products to B2B buyers across Nigeria. In addition our services include receiving products in bulk and repackaging them according to the requirements of individual retailers and sub-distributors Brand Management TWA puts your products on the shelves of sub- distributors and retailers in Africa and keeps them there. We are 100% dedicated to extending the reach of your brand in the Nigerian market, so you can position your brand and grow your business.
TWA supplies products via Maxibuy and over 1000 retailers and a growing number of sub-distributors across Nigeria. Our investment in these business partnerships ensures you can extend the reach of your brand and build strong distribution and sales channels for your brand. In distributing your product, we provide detailed analysis of the market, potential sales, brand attributes and pricing. Giving retailers a good understanding of how your product will support their business objectives.
TWA puts your products on the shelves of sub- distributors and retailers in Africa and keeps them there. We are 100% dedicated to extending the reach of your brand in the Nigerian market, so you can position your brand and grow your business.
We know exactly what it takes to sell fast-moving consumer goods (FMCG) in the Nigerian market. We work closely with you to develop a launch plan in collaboration with sub-distributors and retailers. We also manage point of sale materials, online and offline advertising throughout the year. Our exclusive partnership with Maxibuy, the fastest growing B2B inventory platform in Nigeria ensures efficient B2B distribution and marketing of your brand to repeat SMEs orders. Providing not only marketing and distribution services, but product merchandising. Overseeing point of sale placement, promotional compliance, offline display set-up and more, powered by the Maxibuy sales management handheld devices, enabling us to get an accurate picture of how your product is displayed on the shelves.

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